Our White Papers Cover a Variety of Topics
UNDERSTANDING THE REAL ESTATE MARKETPLACE By W H Inmon Even rookie investors know that the key to making money is understanding the market. Stated differently, you can start to make Warren Buffet like decisions if you can truly understand the market. But when you are...
WHO BENEFITS FROM A REAL ESTATE DATA BASE? By W H Inmon There is little doubt that a real estate data base – one that shows the gross details of every real estate transaction – has many uses. With new technology such as Forest Rim technology (FRT)’s textual ETL...
REAL ESTATE DATA OVER TIME By W H Inmon Once you have real estate data neatly tucked into a data base, there are no ends to the possibilities that can be done with the data. And in today’s world with Forest Rim Technologies textual ETL you can indeed create your own...
BUILDING THE REAL ESTATE RESIDENTIAL DATA BASE By W H Inmon Different data bases have different personalities. Take a banking transaction processing data base. In a banking data processing data base there is great emphasis on response time and the integrity of the...
DESIGNING THE RESIDENTIAL REAL ESTATE DATA BASE By W H Inmon The traditional method of designing a data base is to determine what fields for processing are needed then to define those fields into the data structure. Depending on the application, typical fields of data...
USING THE RESIDENTIAL REAL ESTATE DATA BASE By W H Inmon Because real estate transactions are in the form of text, for years it was prohibitively expensive to consider building a residential real estate data base. But now with Forest Rim Technology’s textual ETL it is...
By Bill Inmon, Forest Rim Technology Denver, Colorado firstname.lastname@example.org In 2018, Forest Rim did a study looking at customer feedback as to why Nike was losing market share to Adidas. Forest Rim gathered 5,000 internet comments from customers of Nike and 5,000...
So what are some of the ways that text is different than structured data? This question is sort of like asking – why don’t you use snakes to pull a carriage? It is almost a non sequitur.
The basic medical record is written by healthcare providers for healthcare providers and their patients.
The primary purpose of the medical record is to document and communicate important information with regard to the care and treatment of a patient.
I have a relative who is currently in college. She is doing very well academically and we are certainly proud of her.
Whenever we contact her she is always studying or preparing for her next test. We encourage and support her wholeheartedly and without reservation.
With the rising costs of medicine and the advent of an aging population, there has never been a better time for accurate and thorough medical research.
For years doctors and hospitals have treated patients and kept records as to the treatment, examinations, and outcomes of the care given.
In the beginning, relational data bases attempted to address the challenges of textual data with “blobs”. Then there was the technique known as “tagging”. After tagging came NLP – Natural Language Processing.
With each new approach in the attempt to manage narrative text came new opportunities that attempted to address the challenges of making corporate decisions based on text.
Consider what happens to a corporation when it receives a legal complaint – a lawsuit. The corporation goes into a high priority search for information.
Who is making the suit? What legitimacy is there
Ask any executive if they know what is going on in their call center and they assure you that they are in control and know what is going on.
Then ask the executive what is actually taking place in the call center and the executive will say –
Once upon a time there was a nice little respectable Midwestern restaurant chain that decided that it liked making money and expanding the number of people that it served.
Structured data is repetitive data that occurs over and over. Banking transactions, airline reservations, retail sku sales, telephone calls are all classical examples of what is known as structured data. In most cases structured data is created as a result of the execution of a transaction.
The value of safety is unquestioned. When an accident occurs and there are material damages there is the cost of repair and the cost of lost business and lost opportunity. In addition, there is the disruptive effect on the day to day, routine activities of the organization.
Arguably, contracts are the most important property of a corporation. It is contracts that define obligations of the corporation to other corporations. It is contracts that define the obligations of other corporations to the corporation. It is contracts that define dates, terms, rates, collateral and other business conditions.
Warranties are a fact of life, especially in the world of large retail purchases. Customers increase their confidence when there is a warranty. In some cases customers will not even consider making a purchase unless there is a warranty. There are entire lines of products that could not effectively be sold without warranties.
Given that emails are ubiquitous and given that emails are found all over the world, emails are found in every language found on the earth.
Some emails contain casual conversation. But other emails contain conversation that is vital to the business
A primer for Structuring a Medical Record
1 – Define taxonomy for all terms you want to have captured. Make sure your definition includes patient identifier,
In today’s world most medical records are in the form of EMR (or HER). With EMR the medical community is able to capture and transfer medical records with the computer.
But there is an Achilles heel to EMR. That Achilles heel is…
Then you ask the executive whether or not he/she knows what is going on in the call center. The executive assures you that the executive knows what is going on in the call center. Then you ask the executive what really is going on in the call center.
Some advanced companies are using their call center to understand what their customer is trying to tell them.
So what is it that the corporation is actually hearing from their call center? What can corporations learn from their call center conversations and exchanges?
The world of banking is competitive. Turn on TV and see how many banks advertise their services. Drive in your town and on every other corner there is a bank. Turn on the Internet and see how many banks are represented there.
In today’s world, listening to the customer is a challenge for many reasons: there are a lot of customers; most customers are heard electronically (i.e. not in person); and customers speak in text, not in neatly well-defined pre-structured, little boxes that can be checked off.
The restaurant business is competitive. Restaurants are always competing for new customers in many ways. And restaurants want to hold on to their existing customer base.
Typically restaurants are measured by several parameters:
For many organizations the voice of the customer is heard on the Internet. The customers of organizations leave comments on the Internet. Another place where the voice of the customer can be heard is the call center that many corporations have.
Trying to place unstructured text into a highly structured data base is like trying to put the proverbial square peg into a round hole. Text inside a database is an uncomfortable fit in the best of circumstances.
People are just now waking up to the fact that in today’s world you can use your call center as a means of listening to the voice of your customer. Some advanced companies are using their call center to understand what their customer is trying to tell them.
Nearly every corporation has a call center. Ask an executive if his/her organization has a call center and the odds are good that the executive will say yes.
Then you ask the executive whether or not he/she knows what is going on in the call center.